... Nevermind all the other features…
When you think about it, what do
your content managers spend most of their time?
After asking ourselves this
question, we came out with an answer:
70% of the content management tasks
relate to content change
Image if you were able to reduce
the amount of time spend on 70% of the content management tasks by a third
(probably more).
Well, this is what XPM simplest implementation
can do for you.
Reducing the number of Clicks
Let’s focus on Content Change scenario
then. You should see how Experience Manager and InForm View and Publishing
buttons reduce the number of clicks dramatically by giving you direct access the content and pages.
Now, compare this process against
using Tridion CME… are you not impressed yet? … Ok, count the amount of clicks through Structure
groups, Folders to find pages and components.
BTW: Do not forget to take into account your Blueprinting
structure and do not forget your own personal
flavor of Folder and Structure group structures.
Reducing Complexity
Still not impressed? … Add now
the training required to get content managers comfortable with Tridion CME basics
and your special way of storing
content and managing website structure.
Increasing acceptance by the organization
How many times have you heard
from your content managers, “Tridion is too difficult”. I usually add “… and
not very intuitive either”.
Experience Manager used in a
simple manner will reduce friction with inexperienced Tridion content managers, will
allow them to lower the learning curve and increase acceptance of the solution.
Disclaimers:
1. We
are unable to confirm empirically that 70% of the tasks are related to content changes. Although,
my crystal ball says that something is coming on measuring CMS activity.
2. We
assume that your Tridion implementation follows basic Tridion principles and best practices. Otherwise, implementing XPM out of the box (or any
other thing) could be a nightmare.
3. Tridion
CME is a very powerful interface that supports many of our loved Tridion features
(like Blueprinting). However, many content managers prefer to take it one feature
at the time.
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